BSc Advertising

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time, Part-time
Duration 3 years
Intakes September
Tuition (Local students) Data not available
Tuition (Foreign students) $ 36,259
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Admissions

Intakes

Fees

Tuition

Data not available
Local students
$ 36,259
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

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Entry Requirements

  • A typical offer would be 280 UCAS Tariff points.

Curriculum

Year 1

  • Marketing Principles & Practice
  • People Management in the 21st Century
  • Contemporary Business Issues
  • Accounting and Finance for Business
  • Economics
  • Applied Statistics for Business and Management

Year 2

  • Advertising Strategy
  • Advertising Media Planning
  • Copywriting
  • Advertising in Context (Media Art and Design Module)

You can choose two options from: 

  • Introduction to Digital Marketing PR
  • Consumer Behaviour
  • Marketing Research
  • Marketing Planning
  • Management Accounting
  • Human Resource Management

Year 3

  • Creative Campaign Development
  • Brand Management and Communication
  • Public Relations
  • Advertising Individual Study

You can choose two options from: 

  • Advertising Practices (Media Art and Design Module)
  • Implementing Digital Marketing Campaigns PR
  • Global Marketing
  • Strategic Marketing
  • Marketing: Culture and Communication

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