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Advertising and Media BA (Hons)
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 3 years |
| Intakes | |
| Tuition (Local students) | Data not available |
| Tuition (Foreign students) | Data not available |
Subjects
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Marketing
Advertisement
Admissions
Intakes
Fees
Tuition
- Data not available
- Local students
- Data not available
- Foreign students
Estimated cost as reported by the Institution.
Application
- Data not available
- Local students
- Data not available
- Foreign students
Student Visa
- Data not available
- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Curriculum
Year 1: Personal and professional development; introduction to media practice; introduction to media studies; media and communication history; creative approaches in media practice; advertising, production and texts; introduction to advertising.
Year 2: Markets and customers; personal and professional development; applied media production skills; understanding through media; advertising, reception and texts; technoculture; optional modules: cultural identities and British television; national cinemas.
Year 3: Personal and professional development; optional modules: media dissertation; media practical project; celebrity culture; strange culture; popular music studies; advertising, research and regulation; fashion writing; digital marketing and media; trauma; the animated film; contemporary European cinema; hardboiled detective and American cinema; 007 on film, the cultural politics of James Bond; popular music and film; fantasy television; the horror film; contemporary British and Irish cinema; popular East Asian cinema; adaptions on film and TV.
Year 2: Markets and customers; personal and professional development; applied media production skills; understanding through media; advertising, reception and texts; technoculture; optional modules: cultural identities and British television; national cinemas.
Year 3: Personal and professional development; optional modules: media dissertation; media practical project; celebrity culture; strange culture; popular music studies; advertising, research and regulation; fashion writing; digital marketing and media; trauma; the animated film; contemporary European cinema; hardboiled detective and American cinema; 007 on film, the cultural politics of James Bond; popular music and film; fantasy television; the horror film; contemporary British and Irish cinema; popular East Asian cinema; adaptions on film and TV.