Michigan, United States
Qualification
Bachelor's Degree
Study mode
Full-time
Duration
4 years
Intakes
January
August
Total tuition fee (local)
$ 45,020
Total tuition fee (foreign)
$ 67,004
Entry Requirements
- Relevant qualifications accepted by the university.
- Proof of English Language proficiency.
Curriculum
Core Subjects:
- Mass Communication Law
- Public Address / Acting (with adviser approval)
- Communication Theory
- Introduction to Public Relations
- Research in Public Relations
- Public Relations Message Design
- Public Relations Case Studies
- Campaigns
Choose 1:
- Introduction to Mass Media
- Introduction to Multimedia Journalism
- Survey of Journalism
- News Writing and Reporting
PR Theoretical Elective:
- Electronic Media Management
- The Documentary
- Intercultural Communication
- Global Communication
- Mass Communication and Society
- Special Topics in Broadcasting (adviser-approved topic)
- Special Topics in Entertainment and Sports Promotion (adviser-approved topic)
- Special Topics in Public Relations
- New Media Literacy
- Persuasion
- Organizational Communication
- Crisis Communication
- Environmental Communication
- Special Topics in Communication Studies