BA Consumer Studies and Management

East Asia Institute of Management (EASB)
Singapore
Qualification
Bachelor's Degree
Study mode
Full-time
Duration
30 months
Intakes
January April July October
Total tuition fee (local)
Contact the university / college
Total tuition fee (foreign)
Contact the university / college

Entry Requirements

International Students
High School Certificate or equivalent
or
EASB Foundation Programme
and
Proficiency in English Language
(Minimum EASB ETEDP Level 1 / IELTS 4.5 / TOEFL 475)
and
All applicant must be at least 17 years of age at time of application

Curriculum

MODULES (120 credits) - Year 1

1. Business Law
2. Economics
3. Principles of Marketing
4. Principles of Information System
5. Principles of Management
6. International Business Environment
7. Principles of Accounting
8. Business Statistics

MODULES (120 credits) - Year 2

1. Marketing Research
2. Marketing Management
3. Operations Management
4. Corporate Finance
5. Organisational Behaviour
6. Human Resource and Cross-Cultural Management
7. Consumer and the Environment
8. Consumer Behaviour

MODULES (120 credits) - Final Year

1. Strategic Human Resource Management
2. International Business
3. Strategic Management
4. Customer Service
5. Business Consultancy and Research
6. Sustainable Consumption


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