FdA Social Media Marketing

University College Birmingham
Birmingham, England, United Kingdom
Qualification
Foundation / Pre-U / A-level
Study mode
Full-time
Duration
2 years
Intakes
September
Total tuition fee (local)
USD 21,389
Total tuition fee (foreign)
USD 24,019

Entry Requirements

  • A minimum of 140 UCAS Tariff points.
  • GCSE / IGCSE English A-C grades or equivalent.

Curriculum

Year 1

  • Essentials of Digital Marketing and Social Media
  • Web Analytics and Social Media Measurement
  • Creative Communications
  • Digital Design Techniques
  • Mobile Marketing and Gamification
  • Marketing Principles
  • Search and Content Marketing

Year 2

  • Marketing Research
  • Managing the Online Experience
  • Digital Entrepreneurial Marketing
  • Understanding the Digital Consumer
  • Integrated Digital Media
  • Professional Practice

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