Marketing and Management MSc

University of Bradford
Bradford, England, United Kingdom
Qualification
Master's Degree
Study mode
Full-time
Duration
1 year
Intakes
September
Total tuition fee (local)
USD 13,594
Total tuition fee (foreign)
USD 20,713

Entry Requirements

  • A second-class Honours degree or equivalent in relevant discipline.
  • Candidates who do not fulfil the normal entry requirements but have extensive industrial experience in a related area are considered on an individual basis.
  • IELTS at 6.0 or the equivalent.

Curriculum

Compulsory modules:

  • Business Economics
  • Accounting and Finance
  • Human-Resource Management
  • International Business Environment
  • Marketing
  • Operations Management
  • Consumer Behaviour
  • Marketing Communications
  • Services Marketing
  • Strategic Management
  • Strategic Marketing

 Elective modules:

  • Applied Intellectual Property & Environmental Law
  • Business Ethics
  • Contemporary Issues in Accounting & Finance
  • Corporate Social Responsibility
  • Cross-Cultural Management
  • Decision Support for Sustainability
  • Diversity in Work & Organisations
  • Entrepreneurship & Innovation
  • Environmental Management & Quality Systems
  • European Business Management
  • Financial Statement Analysis & Valuation
  • Information Systems Planning for Sustainability
  • International Business in Emerging Economies
  • International Business Strategy
  • International Finance
  • International School (EADA)
  • Management of Change
  • Strategic Accounting¬†
  • Strategic Financial Management
  • Strategic Marketing Simulation
  • Sustainable Operations & Management
  • Technology & Innovation Management

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