BSc (Hons) Digital Media Design (with Foundation year)

University of East London (UEL)
United Kingdom
Bachelor's Degree
Study mode
Full-time, Part-time
4 years
Total tuition fee (local)
USD 46,488
Total tuition fee (foreign)
USD 55,269

Entry Requirements

  • A Level: Must include passes at A2 in at least one subject.
  • BTEC: Extended Diploma (QCF) or Diploma (QCF)
  • International Baccalaureate: Diploma with 24 points including a minimum of 15 points at Higher Level.
  • Other equivalent qualifications accepted by the university.

Note: We would normally expect you to have Grade C in GCSE English and Maths (See below for accepted equivalences)

English Language Requirements:

  • Overall IELTS 5.5 with a minimum of 6.0 in Writing and Speaking; minimum 5.5 in Reading and Listening (or recognised equivalent).


Four themes run throughout the three-year course: design, theory and research, development and production. The aim is to give you a thorough grounding in digital design.

In year one, you’ll study design processes and methods such as prototyping, how to generate ideas and how to research. Then, in your second year, you’ll begin to examine interactive design, non-linear design, infographics and graphic design.

You’ll also develop a research thesis in the area of ‘user experience’ design, and in your third year, you’ll undertake a major project to support your findings.

For example, one of our students studied whether location-based media could enhance the experience of being a tourist in London. She then created a brilliant app which did just that, offering the phone user videos and interactive information as they wandered between the city’s landmarks.

Last year, a group of our students worked together to create an inventive social app based on fashion, helping people choose what they should wear at any particular event.

Foundation Year

  • Academic Development
  • Independent Project  
  • Creative Digital Practice 


  • London and Literature
  • Reporting London 
  • London and History 
  • Media, Culture and Society 
  • Visual Communication

Year 1

  • Digital Media Concepts & Theory
  • Digital Content Design
  • Digital Media Development 1
  • Media Production 1

Year 2

  • Digital Media Research Methods
  • Digital Media Design
  • Digital Media Development 2
  • Professional Practice

Optional Placement Year
This course offers the opportunity of year-long placement between years two and three. If you choose to take this option, you’ll spend your third year on a placement with a relevant company or organisation, adding valuable practical experience to your growing academic knowledge. 

The extra placement year means it will take four years to complete your studies, instead of three.

Year 3

  • Digital Media Dissertation
  • Digital Media Project
  • Emerging DM Technologies

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